AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Convenience Store Apps on iOS in Europe
An analysis of the top five convenience store applications on the iOS platform in Europe during Q4 2020 reveals varying download and user engagement trends. Sensor Tower provides detailed insights into the digital performance of these retail apps.
As we close the chapter on the final quarter of 2020, Sensor Tower offers a snapshot of the convenience store app landscape on the European iOS market. Here, we delve into the performance of the top five apps in this category, focusing on their download numbers and weekly active users.
Circle K, a prominent player with Norwegian roots, saw its downloads fluctuate, peaking at around 4.4K in late November before descending to approximately 2.2K by the year's end. The app maintained a solid base of weekly active users, starting at roughly 16K and reaching a high of nearly 18K in November, followed by a slight dip to about 14.5K in the final week of December.
Moving on to 7-Eleven Norge, the app experienced a notable spike in downloads, jumping to over 1.2K in late November, but then saw a decline to just under 300 by the end of December. Weekly active users began at around 4.3K, saw a mid-quarter increase to approximately 4.7K, and ultimately settled at about 3.8K.
In contrast, 7-Eleven Danmark had a mixed quarter. The app's downloads surged to 1.7K in early November but then tapered off to a mere 231 by the last week of December. Unfortunately, data on weekly active users for this app was not provided.
The Circle K App, associated with TOPAZ Energy Group Ltd, showed a week of exceptional download activity in mid-November with over 900 downloads, but this momentum did not sustain, as figures dropped to just under 200 by the close of the quarter. Weekly active user data for this app was not available.
Lastly, 7-Eleven Sverige from Reitan Convenience Sweden AB also saw its highest download week in mid-November with nearly 1K downloads, but experienced a decrease to 135 by the year's end. The app's weekly active users data was not reported.
For more in-depth analysis and insights into the convenience store app market on iOS in Europe, visit Sensor Tower, where the full spectrum of app performance data can help paint a clearer picture of the digital retail landscape.
